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Home >> SEO Glossary
Search Engine Optimisation Glossary
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Latent Semantic Indexing
LSI is the Acronym of Latent Semantic Indexing, also known as
Latent Semantic Analysis. It is a kind of Information
Retrieval (IR) which switches the current lexical functioning
of every search engine to a semantic one. In this kind of
indexing, it is possible that a query returns results which do
not contain the keyword or the keywords serched; without any
doubt this is the future of searche engines ; rumors say
Google is hard at work at LSI and a 'proof' is that searching
on Google with Latent Semantic Indexing u van view an adword
about Google hiring...
Link ExchangePlacing a link to another website on your own
site in exchange for a return link back. Also known as
reciprocal linking.
Link FarmA web page created solely for search engine
ranking purposes that consists almost entirely of a long list
of unrelated links. These types of pages are penalized by
almost all search engines, including Google.
Link PopularityA measure of how "popular" a web page is on
the internet as measured by the number of inbound links
pointing to your web page. Link popularity is one of the main
factors used to help determine search engine rankings.
LinkingPlacing a link to another web page (usually on
another web site) on one of your own web pages.
LinksURLs placed within a web page so that when they're
clicked on the browser is served with a different web page,
often on a completely different web site.
Log FilesFiles that are constantly and automatically
created and updated on your web server that provide very
specific details about the activities taking place on your web
site.
This includes referring URLs, IP addresses, pages visited,
errors generated, number of unique visitors, total page views,
total hits, and much more. Carefully reviewing your log files
can provide valuable information about your site's performance
and visitors.
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